Print Hi-Tech: September & October
Printing, digital, and marketing convergence
Interesting news and case studies involving printing and digital technologies covered in my regular ‘Hi-Tech’ category.
Today: sewn books are better; adorable paper Christmas decorations; 3D printing making inroads into Red Dot Design Museum; 3D printed device for regaining fine motor skills.
Sewn is Better: promoting sewn books
I simply loved this series of short commercials by Meccanotechnica, the Italian supplier of book finishing solutions.
The videos promote qualities and properties of sewn books. A high-quality sewn book lays flat when open. You can open it at 360° and hold it easily with one hand. Moreover, the sewn book lasts for generations.
It is not a matter of machine settings or operator ability but an intrinsic quality of thread sewn books. Enjoy your reading experience!
Paper is Better: Christmas ideas
Paper is a great choice for DIY ideas. Using paper decorations for the holidays is easy, affordable, and creatively freeing.
Take a look at these adorable paper Christmas decorations with tutorials. Most of them take just a few minutes, and many are kid-friendly, too. Feel free to choose any colours you want, and make as many or as few as you like.
Need even more ideas? This origami-style collection is sure to contain a piece or two that you’ll love!
3D Printing is Better: A difference in making
From September 27 to October 30, 2016, Red Dot Design Museum in Germany presented the exhibition “Making a Difference / A Difference in Making”. Marta Malé-Alemany, architect and researcher of digital fabrication technologies, brought together pioneering 3D printed works of art, design, engineering and science.
The exhibition showed how 3D printing can help individuals, enable social changes, and contribute to a better environment. In other words, how 3D printing is making a difference. The exhibition was curated by and produced by Materialise.
Each year, design experts from around the globe decide, which products to exhibit in Red Dot Design Museum. The venue has a long tradition. Back in 1955, the Permanent Show of Elegant Industrial Products opened in the Villa Hügel, the world-famous seat of the Krupp family in Essen.
Bonus: Made in Ukraine
Alexander Shumsky, born in Ukranian Dnipro, invented a hand device that helps to regain fine motor skills after stroke. An ergonomic Holdon gadget priced under $500 is 3D printed with further customisation options. You can put it on without help to make the damaged hand work as usual: to use it to get dressed, make tea, and perform other everyday tasks.
The patented system consists of two components. A hand glove for the healthy hand contains a sensor and a 3D printed part generates electrical impulses to activate motor neurons of the damaged hand. The sensor monitors movements of the forefinger and transmits signals using Bluetooth. The muscle does not feel any difference between an impulse generated by the brain or by the device. Thus, the damaged part of the brain uses another part for guidance.
Alexander started his work while studying at a university in Italy. To make this device a reality, he had to learn related sciences, to consult Italian medics and bioengineers.
Olesya Zaytseva, founder of Just Translate It, is a proficient translator and marketer with 20+ years of experience bringing her clients’ marketing communications to the next level through content translation, creation and promotion. Pursuing writing, archery, and combinatorial creativity. English and German into Russian.